NO BULL: “Endurance”
Working out doesn’t just happen in the gym. It happens everywhere you go. All of modern life, requires fitness, perseverance, and breaking a sweat. Luckily, Allday Knits are here to help. For this campaign, we focused on the athleticism and grit, required to just make it through the day.
NO BULL: “Adversity”
Part of what made this campaign so exciting, was how real, and dramatic the brand was willing to go. This one hits hard, as we highlighted the power of punching in and out, day after day, while giving a nod to the brave nurses who lay it all on the line.
NO BULL: “Comebacks”
Just like sports, life is full of setbacks and injuries. In this spot we aimed to show the hard work and drive it takes to simply stay in the game. We all fall down, but the strong ones fight to get back up.
NO BULL: “First Impressions”
We’ve all seen athletes getting pumped up in order to face challenges on the court. But what about to face the challenges of meeting your girlfriend’s parents? They let me bring some comedy to this spot, and then ultimately cast me in it as well, which was a nice bonus.